CICC – Brand Watch Series: Workshop with Nicola Coppi – Shanghai

Promo - pubblicata il 31 Ottobre 2023

Fonte: ufficio stampa Camera di Commercio Italiana in Cina



F&BWG Brand Watch Series

Workshop with Nicola Coppi

Online & Offline in Shanghai, November 17th


The China-Italy Chamber of Commerce (CICC) would like to inform you that the workshop with Nicola Coppi (Founder of Food Vending China) for the fifth event of our Food and Beverage Working Group’s (F&BWG) Brand Watch series, originally scheduled for November 2nd, has been postponed to Friday, November 17th.

The workshop will take place online and offline at Food Vending China Co., Ltd, Shanghai-Pudong District Gudan Road – No.9 – Building No 1. Participants will get the chance to visit the factory. Registration for the offline seminar starts at 3:30 PM.

Brand Watch will provide a space to discuss with Food Vending China brand representatives the key strategies implemented for brand success, as well as needs and challenges, with the goal of establishing a consensus on how to best promote Italian companies in the Food and Beverage sector in China.



Food Vending China was founded by Nicola Coppi in 2006, in Pudong-Shanghai.

The company produces Italian frozen food and gelato, for both the retail and the food service channels, under its own brand (Nicola Coppi) and private labels as well. Nicola Coppi retail products are sold online and in over 800 high-end supermarkets all over China, while the private label customers include groups like Aldi and Dingdong. Nicola Coppi professional products are used by several coffee shops, restaurants, and canteens, moreover, the company operates as centralized production facilities for some local and international catering chains. Since 2018 the company has moved to a new 4000 sq. mt. factory, still in Pudong, set up according to the higher food standards and certified FSSC22000, ISO9001, and HACCP.

AGENDA (Beijing Time)

  • 3:30 – 4:00 pm Offline registrations
  • 4:00 – 4:10 pm Introduction of the F&B WG and of the Guest – Cristina Corsini, Coordinator of the F&B Working Group and CEO of Good Italy Ltd
  • 4:10 – 4:50 pm Presentation – Nicola Coppi, Managing Director of Food Vending China Co., Ltd
  • 4:50 – 5:00 pm Q&A and Company Visit

Moderator: Cristina Corsini, Coordinator of the F&B Working Group and CEO of Good Italy Ltd


  • Date: November 2nd, 2023
  • Time: 4:00-5:00 pm (Beijing Time) – Registration for the offline seminar starts at 3:30 pm.
  • Venue: Food Vending China Co., Ltd, Shanghai-Pudong District Gudan Road – No.9 – Building No 1富文食品(上海)有限公司上海浦东新区古丹路9号1号楼
  • Online (Zoom link): the link will be sent by email after completing the registration.
  • Language: English



Members: Free of charge

Non-Members: 200 RMB

*Offline places are limited to a maximum of 20 participants. Reservations on a first-come, first-served basis with priority to CICC Members.


Members: Free of Charge

Non-Members: 150 RMB


Brand Watch is a format of hybrid seminars (online and offline), organized by the CICC Food and Beverage Working Group (F&BWG). Its aim is to showcase the best practices of marketing/business strategies of well-known international and local brands in China.

Do you want to be the protagonist of the next Brand Watch?

If you are a company sectoring in the Food and Beverage and you want to be part of the next upcoming seminars, write an email to

About the Food & Beverag Working Group (FBWG)

The F&BWG includes all the companies working in the F&B/Ho.Re.Ca, such as F&B producers, companies importing Italian F&B products to China, Italian restaurants, etc.

Despite being one of the most fragmented and challenged sectors, F&B represents an incredible opportunity for Italian companies.

This is why the CICC has decided to establish a dedicated working group.

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