Although a few days after the opening with the new mode of access to the area Misurina-Tre Cime di Lavaredo, the first data have been made available that allow us to understand what is the interest and functionality of the system adopted.
Premature to draw a balance, the season has just begun with unfavorable weather conditions these days, but we understand that this new mode is attracting significant interest. Starting from www.auronzo.info, which has registered a surge of views in the last 4 weeks with more than 100,000 hits.
Interesting segmentation that sees a predominant international interest with more than 65% of accesses outside Italy. The site is visited mainly by mobile devices meeting the needs of most users (64%).
This is for us a result that must be stressed, access to the site auronzo.info is the key that the country has been looking for years to connect Auronzo to the Tre Cime di Lavaredo and bring those who get into parking lots to stay in town and know all the beauties of our territory, which is not only Tre Cime but is much more.
Interesting data from the booking system that in just 6 days since its activation has collected over 12,000 subscribers, 4,866 tickets sold for the first 4 weeks made available. Last but not least, the installation of the instrumentation to monitor the status of strategic positions, such as to allow timely interventions, and for the user the positioning of panels (ledwall) for information on mobility, clearly visible from the main directives.
It is clear that the new overall mobility management system has seen a great commitment from all the companies involved, who have dialogued to find a concrete balance between the software systems, the technologies used and the personnel in charge of hosting, to whom our thanks go.
This is obviously only the beginning, there is still work to do, but we are “adjusting the shot” and the prospects are more than positive as we are equipped with the correct verification and control systems.
We always want to remind that access is only allowed on advance reservation, mandatory through the site auronzo.info, there is no other way possible to access the area by private means.
