Italian entrepreneurs appreciate “mobile” communication with the public administration, especially those who run companies with more than 10 employees and operate in the energy, high-tech, advanced services, and healthcare sectors. This profile emerges from an analysis of users of the “Impresa Italia” app, developed by Infocamere on behalf of Unioncamere and the Chamber of Commerce system to streamline interactions between entrepreneurs, Chambers of Commerce, and the public administration, which has recently surpassed the milestone of 1.5 million participating businesses. When including businesses that use the established web platform via the impresa.italia.it website, the total number of registered users reaches 3.5 million. Since the initiative’s launch, these users have downloaded over 23 million official documents (including business registrations and financial statements) for free, resulting in an estimated total savings of approximately 230 million euros.
The fact that smartphones have overtaken web access tells us that digital technology is increasingly becoming a tool in the hands of entrepreneurs, who are beginning to realize that the public administration is providing useful tools to manage and develop their businesses – said Unioncamere President Andrea Prete. – At the same time, there is a clear and urgent need to expand the use of this tool to micro-enterprises, which are still unable to fully capitalize on the benefits of digital transformation in their dealings with the public administration and the market.
This achievement recognizes our decision to put technological innovation at the service of the day-to-day needs of business owners – says InfoCamere President Antonio Santocono. – With the ‘impresa italia’ app, we’ve engineered an intuitive platform, designed for on-the-go use, that transforms complex tasks into operations that take just a few seconds. Our goal is to continue developing advanced and secure technological solutions capable of reducing bureaucratic complexity and ensuring immediate, seamless access to businesses’ information resources.
What it is
The “impresa italia” app, available for download from all app stores and accessible via digital identity (SPID or CIE/CNS), provides legal representatives and business owners with a range of operational features to digitally manage their company’s documents at no cost, directly from their smartphone:
- Official documentation at your fingertips – Free access to and download of Chamber of Commerce extracts, financial statements, articles of incorporation and bylaws, certificates, and the Certificate of Registration in the National Register of Environmental Managers, with the ability to quickly and securely share your data with business partners or financial institutions.
- Case tracking – Real-time tracking of the progress of applications submitted to the Business Registry and the Single Window for Productive Activities (SUAP).
- Integrated services and payments – Real-time quality control of the company’s compliance status and the ability to pay the annual Chamber of Commerce registration fee directly from the app.
- Push notifications – An alert system allows business owners to receive useful information and news about growth opportunities for their companies.
Profile of Entrepreneurs who prefer mobile
Analysis of updated data from the July 2026 monitoring shows an average app adoption rate of 44.9% among all businesses already registered on the web platform (totaling 3.5 million).
Scale – App usage increases as company size grows, reaching 56.1% among small businesses (10–49 employees), jumping to 63.2% among medium-sized businesses (50–249), and settling at 61.6% among large businesses (≥250), while remaining at 44% for those with fewer than 10 employees.
Organizational structure – Preference for the app exceeds the 50% threshold among more structured businesses, such as corporations (51%) or other forms (cooperatives, consortia, organizations), where the rate approaches 55%, while among sole proprietorships it stands at 37.3%.
Sectors of Activity – App adoption is most prevalent in sectors characterized by high levels of innovation, regulation, or professional expertise, such as Energy Supply (63.9%), ICT (58.0%), Professional, Scientific, and Technical Activities (54.1%), Education and Training (53.8%), and Health Care and Social Assistance (52.9%).
Regions – Analysis at the regional level reveals varying levels of digital adoption across regions:
- The “Pioneers” – In four regions, mobile is the preferred channel over the web: Sardinia (51.9% preference), Trentino-Alto Adige (50.4%), Piedmont (50.1%), and Umbria (exactly 50.0%).
- The high-adoption group – Regions in the South, Center, and North are very close to overtaking the leaders, including Basilicata (49.5%), Lazio (49.4%), Valle d’Aosta (48.6%), Sicily (48.5%), and Lombardy (45.7%), all of which are above the national average.
- Regions “catching up” – Calabria (39.3%), Tuscany (36.0%), and the Marche (34.0%) remain below the national average (44.9%).
